Nicole Wade
Heart & Zen
Virtual Consulting
Unlock Your Business's Full Digital Potential: Elevate Your Strategy with Tailored Digital Marketing Solutions and Expert Technology-Driven Strategies.
Nicole Wade
Virtual Consultant
Portfolio
Crafting Effective Email Marketing Campaigns
Bachelor Fantasy League
- Developed dynamic email campaign with live event countdown
- Curated targeted audience database
- Designed and integrated visually appealing email template
- Scheduled and deployed the email campaign
Sony Spiderman
- Orchestrated drip email campaign
- Reviewed code for design handoff
- Implemented custom tokens for personalization
- Utilized SQL queries to gather necessary data
- Scheduled and deployed the email campaign
Oscars
- Custom-coded a countdown clock feature based on user timezone
- Segmented audience by timezone
- Prioritized email delivery based on user timezone
- Scheduled and deployed the email campaign
Portfolio
Optimizing Websites and Digital Presence
Ellentube Relaunch
- Analyzed video view data to identify top-performing content
- Provided insights on viewer preferences and engagement patterns
- Leveraged data-driven recommendations to enhance user retention and engagement on the Ellentube site
Army Career Rebrand
- Revamped outdated templates with modern designs, boosting engagement
- Standardized templates for efficient future deployment
- Integrated templates into new CRM for streamlined campaign management
Palforzia Rebrand
- Orchestrated successful launch of Palforzia with comprehensive automated email campaigns
- Designed and implemented email sequences including confirmation, do not reply, landing pages, Welcome emails, request a vision emails, and preference center emails
Portfolio
Creative Branding
Solutions
App Wireframes
- Crafted immersive app interfaces to elevate user experience with realism and precision
Convention Booth
- Collaborated with companies such as Burkhart Dental to design marketing booths, strategically engineered to allure potential buyers at conventions and tradeshows
Traditional Marketing
- Produced a range of traditional marketing collateral for Burkhart Catalyst Publication and Parametric Portfolio, including polished presentations, engaging newsletters, and branded stationery
Portfolio
Streamlining
Operations
User Engagement-driven Content Creation
- Implemented customized reporting with click maps to refine content creation based on user engagement
Email Funnel Optimization
- Optimized email campaigns with SQL data parsing and timezone-syncing by user profiles
Precision Project Management
- Managed project timelines, sprints, and issue tracking with precision using JIRA and other PM tools
Contact me
Let’s get to know each other!
email:
nicole@heartandzen.com
Phone:
Instagram:
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